Client: Dolev - Premium Residential Development in the center of Raanana
Created at: Kiss Marketing Agency
Role: Brand Strategy, Visual Identity, Art Direction, Web Design (UI/UX) & Print.
The Brief &
Creative Solution
A premium brand identity for Dolev, the first independent development project by two seasoned real estate professionals from Ra’anana. Built around the concept of Warm Editorial Modernism, the visual language translates the brand’s emotional foundation into a refined, contemporary identity - combining a custom geometric icon, a warm terracotta-based palette, and an editorial sense of elegance designed to stand out in a saturated market.
The Execution &
Impact
The design system was applied across a dedicated mini-site, outdoor signage, and architectural print brochures. A clean, editorial grid structure integrates the property renders with lifestyle imagery to naturally align with the local community's aesthetic. Every touchpoint—from notebooks to branded packaging—was designed to ensure a clear, cohesive, and professional presentation for the firm's entry into the market.
